The Bachelor of Journalism & Mass Communication (BJMC) is a three-year undergraduate programme designed for students aspiring to build careers in media, communication, and creative industries. This programme equips learners with the knowledge, skills, and ethical grounding needed to succeed in the fast-evolving fields of journalism, digital media, advertising, public relations, and film-making.

The curriculum strikes a balance between theoretical foundations and hands-on training. Students explore core subjects such as news reporting and editing, media laws and ethics, communication theories, public relations, advertising, photography, radio and television production, and digital content creation. Practical learning is emphasized through internships, newsroom simulations, live projects, workshops, and media labs.

With access to state-of-the-art studios, editing suites, and digital platforms, students develop technical expertise in multimedia production, visual storytelling, and content strategy. Regular guest lectures, industry interactions, media fests, and seminars provide exposure to real-world trends and professional practices.

The BJMC programme also fosters critical thinking, creativity, leadership, and social responsibility. Students graduate with the confidence to craft impactful stories, influence public discourse, and adapt to dynamic media landscapes.

Why Choose BJMC?

• Industry-relevant curriculum covering journalism, media, PR, and advertising.
• Practical training through newsroom simulations, projects, and internships.
• Access to media labs, digital studios, and modern production tools.
• Guidance from experienced faculty and industry professionals.
• Opportunities to participate in seminars, workshops, media festivals, and competitions.
• Career pathways in journalism, broadcasting, advertising, PR, digital media, film, and corporate communication.